NEWS & EVENTS

Hannover, Mar. 9-15^th, 2005

CeBIT - Get the Spirit of tomorrow

Long acknowledged as the world's leading technology tradeshow, CeBIT attracts more than 500,000 qualified industry professionals and offers your company unparalleled access to buyers from around the globe. Such trends as globalization, multi-functionalism and miniaturization are redefining the technology marketplace. Professional and consumer applications are crossing over, generating new international business opportunities. Convergence has arrived.

In 2005, CeBIT will focus on integrated solutions that tie together previously separate product sectors. As a supplier, you can now showcase the complete range of your solutions from an event stage that is both horizontal and vertical.

Review CeBIT 2005

This year's CeBIT generated positive impulses for growth, triggering a distinctly optimistic mood within the industry. Exhibitors and organizers alike were very pleased with the outcome of CeBIT 2005, which registered more trade visitors, more decision-makers, higher visitor traffic at the stands, increased international participation and attendance, and more SMEs and retailers at the show. The rise in exhibitor numbers to 6,270 (compared with 6,109 last year) and projected industry growth of 4.3 percent worldwide are sure signs of an anticipated turnaround in the global ICT market.

The show drew a solid 480,000 visitors, of whom a record high of 88 percent were trade professionals. This constituted an almost four-percent rise in professional attendance - strong confirmation of a well-targeted CeBIT campaign. This year’s new concept, with its sharper thematic focus, also resulted in much greater traffic at the stands. While attendees visited an average of 21 stands in 2004, this year they averaged 27 stands - an increase of around 30 percent. A clear trend towards more business contacts at CeBIT was also evident in the average length of stay of individual visitors, now up to two days, and the first increase in many years.